Your pockets are empty, but sales are soaring. Why?
If you can’t answer in 30 seconds, that’s where we come in.
We’ll show you where your hidden cash lies, which products pay the bills, and how our clients pay the government as little as possible.
Stacking these predictable wins is the start of true scaling.
Most founders we work with excel at product and marketing, but struggle with the financial side of things. Does this sound familiar?
Your revenue is doubling, but your bank balance hasn't moved. You're growing but not actually keeping more money.
You order stock based on your gut. Order to much, and cash is trapped. Order too little, and you run out during peak season.
Your tax strategy is reactive. You only get answers at filing time and often alongside a massive tax bill you didn't plan for.
You don't know your true net margin per SKU after baking in landed costs, ad spend, merchant fees, overhead and more.
We translate your data into an actionable plan to...
Identify cash leaks and create a prioritized recovery plan to fund you or your business.
Focus on which products are profitable and minimize those tying up cash.
Put your tax savings to work by finding high ROI investment opportunities.
Typical CPA
Looks backwards and records what happened last month.
Once-a-year contact usually - "Send me your receipts" emails in March.
Generic compliance. They focus on keeping the IRS happy not you RICH.
YOUR Starboard CFO Advisory Team
Looks forward and plans cash flow for the next 6-12 months.
Monthly strategy calls to review KPI's and adjust the plan
Profit optimization. We proactively find ways to increase net margin.
Most CPAs and bookkeepers focus on historical accuracy and compliance—what already happened. Accounting software gives you data, but no judgment or direction.
We provide ongoing CFO-level leadership built specifically for eCommerce brands scaling past $1M. That means forward-looking cash flow forecasting, inventory planning, margin analysis, and decision support—so you know what to do next, not just what already happened.
Think of this as a financial operating system with real CFOs behind it, not a replacement for bookkeeping or tax filing.
For most eCommerce brands between $1M and $20M+ in revenue, a full-time CFO is either premature or unnecessarily expensive.
Fractional CFO services give you:
- Senior financial leadership without a $250k+ salary
- Systems, forecasts, and dashboards built for scale
- Experience across dozens of eCommerce businesses—not just one
You get the strategic horsepower of a CFO at a stage where focus, flexibility, and capital efficiency matter most.
We work exclusively with product-based eCommerce brands doing $1M+ in annual revenue that are growing—but feeling increasing financial complexity.
This is a strong fit if:
- Cash flow feels tight despite strong sales
- Inventory decisions are stressful or reactive
- You don’t have clear SKU-level or true net margin visibility
- You want to scale profitably without burning out or guessing
If you’re looking for basic bookkeeping or tax filing only, this is not the right solution. This is built for founders who want control, clarity, and professional financial leadership as they scale.
Work with a CFO team built specifically for $1M+ eCommerce brands.
Ready to scale with clarity?
Starboard CPAs LLC
1143 Tucker Rd Apt 4
N Dartmouth, Massachusetts 02747
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